Elise Wörner mark

SPG Logo

In this project, Studiopetergaessler received a new logo that is used in a variety of ways in the building and on print and digital media. The business cards and stationery were also redesigned. The newly selected corporate typeface was chosen in a condensed version, which gives the text a simple elegance. Together with the striking black, the new design looks clear and modern.

SPG business cards displayed on a dark surface
SPG wordmark stretched across a wide layout
SPG logo applied to the studio entrance
Close-up of SPG stationery with embossed logo
Printed SPG materials arranged on a black background
SPG business card photographed in hand
SPG stationery detail with typography and logo